About the App

Answerbase's AI-enhanced Product Q&A automatically answers product questions with product details, information, and available Q&A while also optimizing your product and category pages with "People-first Helpful Content" used in Google's automated ranking systems to better ensure people see original, helpful content created for people in search results. Answerbase feeds merchants with questions customers ask about their products on Google, competitor sites, and their own site and then uses AI to auto-optimize that Q&A content with how people searching for it in volume, lifting short-tail and long-tail SEO simultaneously.

  • Higher Conversion Rates: 441% higher conversion rates when customers engage with Answerbase Q&A

  • More Organic Traffic: 121% higher click-through-rates on Google to product Q&A content generated by Answerbase

  • Efficient Product Page Optimization: Answerbase's AI-enhanced product-by-product optimization workflow optimizes product pages with quality helpful content in less than 5 minutes per product page.

  • More Efficient Support: Answerbase answers questions automatically, increasing customer support efficiency and conversion impact by 2.6x

What is Answerbase?

Answerbase powers product questions and answers for your site, engaging your customer community to create measurable value for your store.

Answerbase's integration with Google feeds you with the questions being asked about your products on Google search. Our content creation recommendations also show you the product questions that have been addressed on your competitor's sites, to ensure you're providing all of the product information that your target market is looking for.

Answerbase will answer questions automatically when available, presenting answers if it can find the information within your product details and specifications, or through previously asked questions. Up to 80% of product questions are answered automatically, ensuring your customers get quick answers and convert to a sale.

Product Q&A engagement helps with SEO and drives new search traffic to your site through Google as people are asking similar product questions through search. New customers acquired through Answerbase-generated Q&A content have an average lifetime value up to 2x more higher than normal visitors from Google.

How does it work?

  • Answerbase seamlessly integrates Q&A into your product pages.

  • Customers see the most popular product questions and answers

  • Customers can easily ask product questions which are answered automatically when content is available

  • New product questions are answered by product experts on your team or other customers

  • Popular Q&A content creates new landing pages which grows search traffic as customers ask similar product questions on Google.

  • Answerbase feeds you with the questions being asked about your products on both Google and your competitor's sites.

What are the main benefits?

Conversion rate optimization CRO

Answerbase auto-suggests answers from your existing product information and available Q&A where an average of 7.5% of customers that engage with Answerbase Q&A on the product page convert to a sale. When the question can't be answered automatically, customers can submit their new questions and Answerbase sees an average of 8% of brand new questions that are answered convert to a sale. Answerbase then publishes, distributes and auto-suggests product Q&A in a way where over 21% of Q&A's will help convert at least one customer through either auto-suggest or new organic traffic to the merchants site (see next section).

Improve organic search traffic and SEO

Answerbase integrates directly with Google to ensure your Product Q&A content is effectively indexed and drives new traffic to your store. Shoppers asking similar questions on Google about products that you sell are led to your store, where Answerbase sees 121% higher click-through rates to product Q&A content compared to a merchant's average click-through rate within Google Search Console. Answerbase's AI-Enhanced product-by-product SEO workflow also ensures your Q&A content is optimized not only for long-tail results, but also the short-tail phrases that lif the position of your product pages in organic searches. If you'd like you can expand your offering to include Q&A community forum capabilities, and take advantage of structured data specifically identifying Q&A community and forum content.

Attract more valuable new customers

New customers acquired through organic traffic to Q&A content landing pages generated through Answerbase have a lifetime value (LTV) up to 2x more valuable than those acquired from other Google searches and up to 6x more valuable than those from Facebook. You can also expand to support a Q&A community forum, engaging customers further so they're invested into your business and brand.

Start a 30 day free trial today and see how your customers engage with Answerbase.

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Pricing

Free Trial:

30 days

Upfront Fee:

$0

Recurring Fee:

$149/mo.

Information

Last Updated:

March 18, 2024

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

Contact Partner

Pricing

Free Trial:

30 days

Upfront Fee:

$0

Recurring Fee:

$149/mo.

Information

Last Updated:

March 18, 2024

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

Contact Partner

App Features

Product Questions and Answers - Product Q&A and Frequently Asked Questions

Answerbase inserts product question and answer functionality right on your product pages, which allows customers to easily ask questions and see answers that you've already posted. Product Q&A helps drive traffic, optimize conversion rates. Dynamically create a knowledge base of product frequently asked questions that can drive traffic and conversions.

Content Creation Recommendations - Product Questions from Google and Competitor Sites

Answerbase integrates with Google to feed you with the questions being asked consistently on Google related to the products you're selling, enabling you to answer those questions effectively and increase visibility on search engine results pages. Answerbase also feeds you with the questions that are being asked about the products you're selling on your competitor sites, enabling you to know the demand for product information and ensure you're fulfilling that demand.

Conversion Rate Optimization - Improve Conversion Rates and Reduce Bounce Rates

Answerbase assists in conversion rate optimization (CRO) and improving your product page CRO as well, as a growing library of product FAQ content automatically answers visitor questions and turns visitors into customers.

  • Customers see that up to 75% of questions answered through Answerbase convert into a sale.

  • Up to 20% of ecommerce failure is due to inaccessible product information, Answerbase can decrease your bounce rate and your cart abandonment rate, all contributing to an increase in conversions and sales.

Drive and ​Increase Traffic - Improve Product Page SEO and Product Description SEO

Answerbase generates valuable product Q&A content that will drive traffic and also improve SEO for your site. Shoppers asking similar questions on Google (and other search engines) about products see your product questions and answers content, leading them to purchase from you. It also helps with product description SEO as we're able to track and report on the most frequently asked product questions and assist in your product description optimization efforts. Some merchants have seen up to a 4x increase in search traffic to their store through using Answerbase.

Efficient Customer Service and Support with a Product FAQ Knowledge Base and Helpdesk

Over 80% of customer questions can be answered automatically as you grow your knowledge base of content, helping to save you time while simultaneously increasing your conversion rates. Answerbase automatically answers your customer's questions from your product descriptions, specifications, and FAQs so they can get fast answers to their question and convert, while also saving you and your team time in answering duplicate questions.

Customer Reviews

5.00 out of 5 stars with 7 reviews

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