• No-nonsense KPI's - Putler provides only the most essential e-commerce metrics as well as SaaS that are necessary to grow your business. It has over 153+ metrics you can rely on.

• Decisional trends - Identify macro & micro trends in your business & take crucial decisions based on customers, products, sales, marketing and inventory quickly.

Stay free from errors with Putler's unified reporting. In-depth seven dashboards and metrics to dig deeper:

• Sales- When is the best time to run an offer? How many orders were placed? How many refunds were asked?.

• Products- Which are the best/worst sellers? Which items are frequently bought together? How frequent are the sales of a particular product? What's the refund rate?

• Customers- Who are my top paying customers? How many new vs returning customers? Which customers are about to churn?

• Transactions- How much fees do I pay to my payment gateway? How much taxes? How many disputes are pending?

• Audience- Which channel gets me the most visitors? Which keywords is my site ranking for? What's my bounce rate?

• Forecasting - What's the monthly revenue forecast? How many customers did I retain? *Insights - Which Holiday season performed better? Which store performed better?

• Multichannel Integration: Not just Bigcommerce, connect 17+ platforms, including WooCommerce, Etsy, eBay, Shopify, PayPal, Stripe, Braintree, Google Analytics, and MailChimp, for a holistic view of your business.

• Unified Multistore Reporting: Manage multiple stores effortlessly—analyze combined reports across stores from one centralized dashboard or focus on individual store data and juggle between stores with a single-click.

• Instant Aggregation: Consolidate data from multiple stores, payment gateways, and analytics tools within seconds.

• Automatic Deduplication: Eliminate duplicate entries for accurate and reliable reports.

• Multi-currency Conversion: Automatically convert currencies and time zones for precise global reporting.

• Custom Integrations: Use the inbound API to connect unsupported platforms, ensuring comprehensive data access.

• Manage Transactions & Forecasts: Track goals, forecast revenue, and monitor performance metrics.

• Instant Search: Quickly find orders, customers, transactions, or products with a powerful search feature.

• Accurate Revenue Forecasting: Get precise forecasts for revenue, customer growth, and monthly goals.

• Team Collaboration: Share data and reports effortlessly with your entire team for seamless collaboration.

• Enriched Customer Profiles: Gain deeper insights into customer demographics, social profiles, and recent activities.

• Customer Segmentation & Targeted Emails: Automatically segment customers based on RFM (Recency, Frequency, Monetary) behavior for effective email marketing—loyal, at-risk, and lost customers.

• Easy Data Export: Export key reports as CSV files for marketing, accounting, or further analysis.