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The Next Big Thing
Introducing 100+ innovative new platform features, software releases, and partner integrations designed to deliver commerce without compromise.
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- Overview Chart your path to success with specialized services.
- Implementation Project ManagementExperts to ensure you launch on time and under budget.
- Solution ArchitectureSeasoned advisors to help you best design your store.
- Data Migration & OptimizationExpertise on a clean and clear path to migrating your data.
- Enterprise Launch PackagePersonal training on how to set up and launch your BigCommerce Store.
Professional Services Blog Series
Get to know our teams and how they support your success in this Q&A series.
The Global B2B Buyer Behavior Report
This in-depth report provides actionable strategies to help you sell more online.
BigSummit 2024: Key Takeaways and Insights on the Future of Ecommerce
BigSummit 2024: Key Takeaways and Insights on the Future of Ecommerce
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Last month, we took over the historic ACL Live stage in the heart of downtown Austin to launch our flagship BigSummit event. Held over three days, this event welcomed industry experts, customers, and partners to share their experiences and insights into where the world of ecommerce is going.
Leadership unveils new vision and launches The Next Big Thing
Our longstanding CEO, Brent Bellm took the stage with new President Travis Hess to share their vision of bridging the gap between where we are and where we are going. Stressing the importance of our partner ecosystem, being agile to drive innovation and growth, strengthening our B2B position, and remaining authentic in an ever changing landscape were key points shared by leadership throughout the two days of programming.
Most notably, our second edition of The Next Big Thing launched, unveiling powerful new features and exciting updates now available to current and prospective customers. Troy Cox, Chief Product Officer at BigCommerce, shared the new features, detailing how these advancements will help customers reach more shoppers globally, create stunning composable storefronts, boost B2B businesses, harness the power of AI, and drive increased conversion rates.
“With our new product releases, our customers will be able to reach more shoppers globally, create stunning composable storefronts, boost their B2B businesses, harness the power of AI, convert more shoppers into customers, and unlock new developer functionality.” — Troy Cox, Chief Product Officer, BigCommerce
Ecommerce trendsetters and industry professionals shared their insights
Over twenty sessions, workshops, and panel discussions were held during the event — with 15 BigCommerce customers joining us on stage to share their stories and insights. Industry heavy hitters joined our customers, to highlight strategies for the upcoming holiday season, the importance of staying agile to win market share and stay ahead of the competition, and how to identify your customer today, tomorrow, and in the future.
Notable ecommerce strategist and influencer, Rick Watson joined us for day two of programming breaking down how to build trust though consistent quality customer experiences, showing up where your competitors are, the proper way to introduce yourself to a new consumer.
Finishing out our event, Future Commerce Co-Founders Brian Lange and Philip Jackson, and John Affourtit, Senior Director of Strategic Sales at Attentive, filmed a live Make it Big podcast episode sharing their research into the future of consumer shopping, the next wave of ecommerce trends, and the evolving ways consumers will interact with brands across various channels and devices — redefining the path to purchase.
B2B, Catalyst, and the future of BigCommerce
Across the panels and workshops, major themes emerged giving clear insight into how we are planning to tackle this new world of ecommerce.
Prioritizing B2B features and functionality.
After winning 24 medals from Paradigm recognizing our B2B capabilities, there are no plans to slow down. Lance Owide, General Manager of B2B at BigCommerce, walked attendees through the new B2B roadmap, which showcased how we plan to continue to elevate the buyer experience and maximize sales with the latest in customization, reducing complexity, and more.
Redefining the meaning of composable commerce.
Through Catalyst and our acquisition of Makeswift, customers will be able to set up storefronts with ease as displayed by Makeswift CEO and Co-Founder Alan Pledger during his breakout session. The pairing of Catalyst and Makeswift allow brands to reach new levels of both efficiency and creativity redefining composable design.
Remaining humbitious but with a bolder approach.
We are committed to not just maturing and evolving to better serve our customer base, but to have a bolder voice in the industry with a focus on being authentic and celebrating our wins. As our new president said, “We’re going to lose our modesty and we are going to show, not tell.”
The final word
For more BigSummit insights, watch key sessions from BigSummit on YouTube. And stay tuned for more content from our flagship event.
Janine Dion is the Social Media Manager at BigCommerce, where she uses her years of marketing experience to help drive awareness for the BigCommerce brand and create engaging content for current and prospective customers, partners, and employees.