- Featured
B2B Edition
Advanced B2B features for enterprise plans.Catalyst
NewCreate stunning, high-performing storefronts that captivate and convert.Feedonomics
Omnichannel feed and data transformation.Multi-Storefront
Manage multiple unique stores from one account.International
Grow your brand across the globe.
- Launch Services
Overview
Chart your path to success with specialized services.Implementation Project Management
Experts to ensure you launch on time and under budget.Solution Architecture
Seasoned advisors to help you best design your store.Data Migration & Optimization
Expertise on a clean and clear path to migrating your data.Enterprise Launch Package
Personal training on how to set up and launch your BigCommerce Store.
Professional Services Blog Series
Get to know our teams and how they support your success in this Q&A series.
The Global B2B Buyer Behavior Report
This in-depth report provides actionable strategies to help you sell more online.
Michelle Suzuki
Chief Marketing Officer
Michelle is the Chief Marketing Officer at BigCommerce. She has more than 25 years of experience scaling and transforming high-growth companies, including renowned technology companies such as EMC, Ancestry, and Ivanti, on a global scale.
Michelle joined BigCommerce as CMO in January 2025. A data-centric growth marketer, Michelle believes that brands must harness the combination of creativity, content, and data—not only to connect with, but also to delight customers through high-value, customized experiences. As CMO of BigCommerce, Michelle defines strategy and builds high-performing teams responsible for demand generation, customer marketing, partner marketing, digital marketing, content, communications, social media, and global regional marketing.
Previously, Michelle was CMO at Glassbox, where she led strategy and oversaw a comprehensive suite of marketing functions including: brand strategy, digital transformation, demand generation, content marketing, marketing operations, customer engagement, communications/social media, and product marketing. Prior to Glassbox, she was Senior Vice President of Global Marketing at Instructure, where amidst a $2 billion private-equity acquisition in 2019, Michelle was instrumental in transforming Instructure’s international regions into rapid-growth SaaS businesses. While on foreign assignment in London, she built scalable and agile international marketing teams that evolved and optimized the demand generation engine—including sales development, customer marketing, paid channels, field marketing, and regional communications. In 2021, she helped lead the company to a successful $3 billion IPO. She has extensive M&A experience—diligence, acquisition, and integration—having completed more than 10 transactions in her career.
Michelle is a strong advocate for diversity, equity, and inclusion, and is a champion of equal access to quality education. She serves on the Utah state Advisory Committee for the U.S. Commission on Civil Rights, and on the Digital Marketing & Analytics Advisory Committee for Mountainland Technical College. She is a frequent speaker at industry, customer, and leadership events.
Michelle holds a Bachelor of Arts degree from Brigham Young University. She lives in Utah and enjoys traveling, cooking, and making memories with her husband and sons.